Online dating keywords trade show displays

Expatica is the international community’s online home away from home.

Online advertisers (typically through their ad servers) often use cookies, which are unique identifiers of specific computers, to decide which ads to serve to a particular consumer.

This aggregation of data is called behavioral targeting.

Advertisers may also deliver ads based on a user's suspected geography through geotargeting.

Other potential participants include advertising agencies who help generate and place the ad copy, an ad server which technologically delivers the ad and tracks statistics, and advertising affiliates who do independent promotional work for the advertiser.

In 2016, Internet advertising revenues in the United States surpassed those of cable television and broadcast television.

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